
Ad Color is a non-profit organization that celebrates diversity in the industries of advertising, marketing, media, and public relations. They asked for an ad to bring awareness about the small percentage of African Americans in the industry. "bLACK" is a simple yet powerful message that contrasts the word "lack" against an all white background. The message in context with the campaign is to express there is a lack of black in the industry.

The idea is to capture the often random humor of Visine's "red eyed" consumers and turn it into fantasy inspired ads of a Visine bottle fighting red-eyed creatures. It's so epic it's silly, or maybe it's the other way around. Think of Frank Frazetta meets Napoleon Dynamite. Other ideas for the campaign include flip animation sequences and a red eye correcting app. Click on the link to see more:
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Many Mexican-Americans identify themselves as either Mexican or American, is there a solution that can address this issue with personal identity crisis within the culture? Amerxican is a design meant to represent the strength and pride of embracing both sides of their cultures. When it once was thought Mexican-Americans were not either "from here or from there" Amerxican pushes the idea that they can be "from here, and from there". Winner of two bronze Addys in the student category.

W.T.F. is an event organized by Wahoo’s Tacos in which competitors attempt to skateboard through a number of challenges while eating Wahoo’s tacos and burritos...dude! Click the link to see more!
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Problem: The U.S. and Iran have always been in turmoil for decades due in part to a complicated relationship of support and opposition of dual use weaponry. There is a need to bring both countries together. Solution: The bullet garden visualizes hope and unity by growing both American and Iranian native seeds out of each other’s bullet shells. What once was designed to destroy is now used to host new life.